Helping a start-up be better

Founded by Andrew Simms, Tagmotion is a cloud-based solution that will help bloggers and video content producers increase traffic to their website.   They’re my newest client, and I’m also about to become a Tagmotion customer.

Tagmotion is a video tagging solution that makes video content searchable.   At Katoka, most of the videos we watch online are research for training material development or news stories.  Being able to search for a specific person, perspective or example from within the reels of footage I scan will save me hours.  Thanks to Tagmotion I’ll be able to find related content more quickly than I’ve ever been able to in the past – saving me time and effort!

As someone who will benefit from Tagmotion, I’m excited that we’re able to help Andrew and his team as they launch this new technology and grow their business.  This video is Andrew explaining how Tagmotion can help TV production companies (including YouTube producers) unlock even more value from the content they’ve created.

We’re applying lean start-up thinking to the work we do with Tagmotion and I look forward to being able to share their successes over the coming months.

 

 

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About JaneeceKeller

Janeece is the founding director of Katoka. With corporate and consulting experience across a range of industry sectors, organisations sizes and geographies, Janeece is passionate about helping businesses be better. Combining expertise in business transformation and commuications Janeece believes in harnessing the power of people and language to drive effective change. She is a certified Lean Six Sigma Master Black Belt and holds a Masters of Journalism.

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